F1 Eyewear

Strategically crafted digital campaigns and website enhancements elevated F1 Eyewear's brand visibility and engagement in the Mexican market.
what we did

Online Store

Advertising Design for Performance Marketing

Social Media Content Strategy and Development

Brand Messaging Workshop

overview

In 2023, F1 Eyewear, a brand specializing in sunglasses and prescription eyewear, entered the Mexican market, prompting us to develop their digital strategy.

Solution

We revamped the client's online store to enhance user experience, tailored brand communication strategies for the Mexican market. Collaborating closely, we conducted a brand messaging workshop to define the client's communication guidelines. Subsequently, we initiated digital marketing campaigns, proposing promotions based on seasonal trends and competitor analysis.

Result

Our efforts yielded significant brand recognition across various digital platforms, accompanied by professional content creation sessions for the website. Leveraging strategies like Google Search, Meta, and Email Marketing, we cultivated a database of over 1,000 users within two months through giveaways and influencer collaborations. This garnered substantial brand awareness in a competitive market.

Date

2023

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